Amica Senior Lifestyles

Case Study | Hospitality
AmicaAmica Senior Lifestyles logo
Amica website screenshot

Amica Senior Lifestyles is Canada’s leading provider of premium, private-pay retirement residences. With more than 30 locations in the finest neighborhoods across Ontario, British Colombia and Alberta, Amica has been offering excellent service, luxurious experiences, and exceptional senior care since 1996.

With a mission to revolutionize aging and help every senior to continue living on their terms in an elegant setting with outstanding dining, amenities, activities, as well as care and safety measures, Amica’s digital team embarked on a journey to revolutionize the digital presence/experience which is a significant source of lead generation. Amica engaged TechGuilds to remediate technical issues found on the website, improve the performance, as well as optimiza the lead generation funnel. TechGuilds has been providing support and Super Care Managed Services to support their on-going needs as they continue to develop and evolve their digital presence. 


  • Microsoft Azure PaaS migration
  • Sitecore technical audit and remediation
  • Support, managed services, training, and ongoing enhancements
  • Digital customer experience enablement: personalization, A/B testing, etc.
  • UX, Accessibility and SEO enhancements


  • Increased efficiency in using Sitecore’s features
  • Improved use of Sitecore best practices
  • Production web app has an up time of 99.21%

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