Sitecore Training
TechGuilds prides itself on helping businesses get the most value from their Sitecore implementations and development teams. What started as a mentoring initiative, with a couple of clients, has quickly grown into a full training offering in 2016.
TechGuilds offers eight customized training courses, based on real-world project examples and experiences. Each course is designed to equip teams and organizations with essential Sitecore Experience Platform skills in order to meet strategic marketing and business goals. We know you're busy and as such we offer flexibility in the delivery of each course. Training is delivered both onsite and virtually with an instructor.
Our courses are grouped into three categories:
- Content & Marketing Automation
- Architecture & Development
- Business & Governance
Our Top Requested Sitecore Training:
Sitecore Advanced Content Management
Duration: 1 Day
This course builds a solid understanding of Sitecore enabling content managers to quickly, confidently and productively get the most out of Sitecore.
Participants will be able to create, edit, publish and unpublish content; understand the importance of workflows; learn how to recover deleted content and work with Sitecore Security.
If you're new to Sitecore or you are on-boarding a new team member, this course is essential to getting up and running quickly, productively and most importantly ACCURATELY.
You don't want to develop bad habits with Sitecore...they lead to many inefficiencies and dissatisfaction.
Course Highlights:
- Sitecore Interface Overview
- The Content and Experience Editors
- Creating Accessible Content
- Securing Content
- Sitecore Workflow
- Publishing Caveats
- Content Authoring
- Security & User Management
- Publishing & Unpublishing Content
- Workflow & Content Governance
Sitecore Soup to Nuts Personalisation
Duration: 4 Days
Go beyond content marketing fundamentals with our complete, deep-dive Sitecore course designed to help you leverage the full power of Sitecore.
We'll demystify the multitude of features and applications within the Sitecore Experience Platform covering everything from the Email Experience Manager (EXM) to Sitecore's marketing automation and machine learning capabilities.
In the Sitecore Soup to Nuts course, you will learn how to get started with content management and run effective marketing campaigns.
Create the personalized experiences your customers have come to expect.
Course Highlights:
- Sitecore Content Management Deep-dive tips and tricks
- A/B and Multivariate Testing
- Personalisation Simulations
- Personas in the Sitecore context
- Analytics and Reporting
- Email Experience Manager (EXM)
- Sitecore Forms
- Marketing Automation
- Personalization
- A/B Testing
- Tracking PDF Downloads
- Creating Personalized Email Campaigns
- Run and Measure an Omni-channel Campaign's Effectiveness
Personalisation & Context Marketing
Duration: 2 Days
Participants in this course will be able to create lead generation forms; edit engagement plans for marketing automation; create personas; tag content with values; conduct A/B testing and view analytics reports.
Participants will also gain a deeper understanding of how to practically improve customer relationships by “anticipating” their needs through optimized content and personalization.
They will learn how to present relevant content to their website visitors at each stage in their customer journey which in turn will drive improved business outcomes and greater customer value.
Course Highlights:
- Personas and Personalization
- Analytics and Reporting
- Email Experience Manager (EXM)
- Sitecore Forms
- Marketing Automation & Engagement Plans
- Personalization
- A/B Testing
- Tracking PDF Downloads
- Creating Personalized Email Campaigns
Other Popular Sitecore Training Courses
AODA Content Authoring in Sitecore
This course is designed to provide Sitecore users with an understanding of the Accessibility for Ontarians with Disabilities Act (AODA) and specific techniques used to make their website more accessible to people with disabilities. Participants will have a good understanding of the principles of the Web Content Accessibility Guidelines (WCAG), and what should be taken into consideration when publishing accessible content. They will be able to add alternative text to images, and create meaningful link texts, as well as use header tags properly and mark the language properly in pages that contain multiple languages.
Course Modules:
Labs:
- Disability, AODA and WCAG Overview
- Tools + Humans
- Accessible Content Part 1 - Alt Tags and Link Purpose, etc.
- Accessible Content Part 2 - Symantec HTML, Mixed Language encoding, etc.
- Maintaining Compliance
- AChecker, Applying Mixed Language and Enabling ChromeVOX
Sitecore Solution Architecting
This course is designed to provide users with the knowledge they will need to effectively manage the operations of their Sitecore solution and to work with their Sitecore implementation partner to plan, analyze and deliver well-designed solutions that meet their business objectives. It covers several areas that include: Sitecore’s physical a logical architecture, options for scaling Sitecore, Sitecore information architecture & component design, Sitecore Helix & Habitat, deployment & solution management, as well as cross-functional team considerations.
Course Highlights:
- Introduction to Sitecore XP
- Sitecore’s Physical & Logical Architecture
- Options for Scaling Sitecore
- Content Management and the Experience Editor
- Security Overview, Tools & Considerations
- Sitecore Information Architecture & Component Design
- Sitecore Helix & Habitat
- Deployment & Solution Management
- Information Architecture, Component Design and Security