Porsche operates ~400 dealer websites globally. Each site runs five to six lead-generation forms. The legacy stack, Sitecore XP with MVC-based Forms, made change management slow, inconsistent, and expensive at scale. Porsche partnered with TechGuilds to accelerate a strategic move to Sitecore XM Cloud and introduce a modern, high-performance front end built with Astro, without relying on the out-of-the-box JSS starter.
3,000+
Forms migrated
10×
Program velocity
~400
Dealer sites
Kajoo.ai
delivery
Challenge
With ~400 dealer sites and thousands of form variants, Sitecore XP Forms had become a maintenance burden at scale. XM Cloud Forms is not a drop-in replacement for XP Forms: no official bulk migration utility or public creation APIs exist, and the capability is still maturing. Porsche also needed to modernize its front end to Astro without adopting the default JSS scaffold, while enforcing brand, accessibility, privacy, and analytics standards globally.
Approach
Forms migration factory (Kajoo.ai) with internal XMC API automation
TechGuilds inventoried 3,000+ forms and defined canonical blueprints for key journeys: Test Drive, Quote, Service, General Contact. Kajoo.ai orchestrated the migration, auto-mapping XP field types, validations, conditional logic, and submission behavior to XM Cloud Forms constructs. Because XM Cloud Forms lacks public creation APIs, the team engineered a safe, support-aware approach to invoke internal XMC APIs from within Kajoo.ai. Human-in-the-Loop gates enforced accessibility (WCAG), privacy, localization, and analytics tagging before every form went live.
Dealer website factory on XMC with Astro
Custom adapters were built for layout and content delivery, routing, dictionary, and rendering data, all architected around Astro rather than the default JSS scaffold. Pages ship zero JavaScript by default; interactive widgets (inventory snippets, appointment pickers) load as Astro islands. A brand-true token system governs color, typography, spacing, and components across markets with guided flexibility for local teams. Automated accessibility checks, performance budgets, linting, and unit checks ensure each dealer site meets Porsche standards.
Results
10× faster program velocity: standing up and evolving dealer experiences accelerated through automation and reusable patterns.
3,000+ forms modernized: XP Forms translated to XM Cloud Forms with standardized validations, consent, analytics, and localization.
Overcame API limitations: despite no public XMC Forms creation APIs, Kajoo.ai safely leveraged internal XMC APIs to automate form creation at scale.
Performance gains: Astro's zero-JS-by-default approach improved Core Web Vitals across key dealer templates.
Governed at scale: brand and compliance guardrails enforced globally; regional teams retain authoring flexibility.
Future-ready: the approach aligns with XM Cloud's roadmap and minimizes bespoke upgrade work going forward.