BIO
I have a passion for travel (lots of it), good food (like the classic Egyptian dish Molokheya), soccer and bringing value to people through innovative solutions. In the words of Robert F. Kennedy, “Some men see things as they are and say why, I dream things that never were and say why not?”
My engineering education has helped me hone my problem solving, attention to detail, and analytical skills.
As a Business Consultant with Sitecore and SAP, I worked on various projects in Canada and the middle east, where I was proudly part of successful solutions implementations for large organizations in the public and private sectors.
I have successfully completed a master’s degree in Engineering Design, from which I have acquired professional training and hands-on experience with user-centric design projects. I recently worked on a patient-centric design project, that provides web-based services for mental health patients. The design journey involved extensive user research, stakeholder interviews, needs analysis, brainstorming ideas, creating prototypes, and developing business strategies.
My vision is to utilize my business consulting experience and design training towards implementing solutions that can actually make a positive influence on people’s lives and business processes around the globe.
Specialities: Service Design, Business Consulting, User Experience Design, Problem solving, and User research.
